UK Poliform has completely renovated its London showroom presenting the new space last November 17th, with an evening that was attended by numerous guests, including architects, designers, journalists and international clientele.
Spread over an area of about 800 square meters, on three floors, overlooking one of the main streets of the city that houses the major stylistic signatures, the most important design shops and trendy places, the building was designed by architect Paolo Piva in 2002, during the London Design Week.
Today the showroom is revived under a whole new light and the opening night saw the presentation of such new elements of the Poliform catalogue including Mad collection designed by Marcel Wanders.
In particular protagonists of the presentation have been the armchairs Mad, Mad Queen, Mad King and tables Mad coffee tables.
Instead for the living were presented the Wall System bookcase and the Bristol collection of Jean-Marie Massaud.
Finally for the bedroom, ample space has been dedicated to wardrobe's systems and cabinets Senzafine and Ubik, completely renovated for the occasion.